Each one of our diamonds is unique, just like you. There isn’t another you and there isn’t another diamond like the one you’ve popped onto your wishlist. Adding a one-of-a-kind diamond to your wishlist does not reserve the diamond for you and it does not prevent someone else from purchasing the diamond. It simply helps you remember and keep track of the diamonds you’ve found that match your wishes. Diamonds are, however, kept aside for just one hour once you have added them to your basket. If you no longer see a diamond on your wishlist, the diamond has been purchased by another customer and it will not be listed on the site again.